December 25, 2014
I chanced upon the following report in WordPress "Jetpack" site statistics re: my blog's "progress" in spreading the good word about liberty and good governance. And critical thinking.
When I started this blog in mid-2010, it was a "great" day if even six visitors came by. Now this blog generally receives over a thousand views each day (from over 800 unique visitors). Almost an equal number are likely reading posts (or at least the headings) through email subscription, RSS feed reader, and Facebook.
I started this blog as an optional strategy to spread the word about the Freedom Team of India. I was not sure what a blog would involve.
In the initial years there was much frustration with software, hackers (lots of them), and problematic server. Last year I moved to Dreamhost, which has alleviated downtime and other issues. The blog is still very slow, but it works. That's good enough. (I don't have time to identify and fix the complex technical issues involved.)
I also finally found time to change the theme. Not precisely what I'd want, but it is a free theme, with minimal maintenance, so I'm running with it.
After initial teething troubles for nearly 3 years, this blog is fairly low maintenance at this stage. I periodically update new WordPress versions, update plugins, and it keeps going. I would say that this blog strategy has been worthwhile. I would strongly urge FTI members to create their own domains and blogs.
Sometime last year or so I experimented with advertisements to see what happens. I have not taken any professional input (nor spent much time on this) but it appears that this blog is able to provide a small revenue stream (and – if one includes a few of my relative popular sub-domains, some of which themselves receive quite a large number of visitors – a little bit more than a "small" revenue stream) that comfortably covers its running costs. In fact, all hosting and domain costs incurred on this blog since inception have been fully covered by advertisement revenues received to date. In that sense, this is now a self-sustaining operation.
I have no plans to spend more time than I currently do, on this blog. Too much reform work is happening at the moment, and I'd rather focus on organisational work.
But one day, who knows, I might start putting more effort into this, to more systematically spread the message of liberty.
In the meanwhile, I thank my thousands of readers (and hundreds of commentators) and wish them a happy new year, 2015.
I trust you've downloaded the latest SKC agenda, and will spread word about it among your friends. I look forward to your comments on the agenda.